Yi Liu, UIUX/Product Designer
Hayward, CA, US
4y of experience in Digital Designs
4y of experience in UIUX & Product Designs
A passionate, self-motivated, self-mentored, cross-functional designer with 4 years of experience in UIUX/Product Designs & 4 years of general digital design experience mostly in startup companies. I am familiar with agile and tense working environments.
Problem solving mindset; concern product logic>pushing pixels; concern 'why' > 'how's; data-driven>guesswork.
I had worked/cooperated in the industries of architecture, game, pest control, green energy, IoT, social media marketing agency, legal, e-commerce.
I usually help my clients cleaning up product thoughts, and generate product flows and logic to fit the demands, and frame the app from raw ideas to prototypes with Figma/XD/Sketch.
· MATERIAL DESIGNS
When needed, I also take care of the BX/CX/UI creative elements like instructional, tutorial, advertisement videos/website/logo/illustration/motion graphics with Adobe Creative Suits.
· DATA-DRIVEN UX RESEARCH
I recently worked on data-driven UX research projects, set up A/B test, and user behavior analysis to help my team locate problems and validate decisions.
Familiar with HTML/CSS/JS and can fix CSS/HTML codes when cooperating with engineers to reach the desired result; can do basic Python (like to crawl data from sites).
· SPEED SKETCHES
When it comes to abstract design ideas, I can also do very quick sketches to present my ideas, to give narrative and visual communication to my stakeholders. I used to hit 2nd place of my home province’s artistic admission exam which had 36 thousand people participate every year.
· LANDSCAPE ARCHITECTURE
My early career lays in Landscape Architecture Designer. Architecture trained me to design from a big picture, coordinate aesthetics with function, empathize with users. I had researched on user’s behavior patterns and ergonomics in space. This design thought has been inherited as part of my UX design process.