Arrows & Sparrows
@ Bit Craft Studios
Product Manager (1)
Concept Artist (1)
Market Team (n)
Engineer Team (n)
Arrows & Sparrows is a game project from Bit Craft Studios. It is now available on iOS, Android, and the Amazon Appstore. The slingshot shooter challenges players to save Goldie the Goldfish from a group of hungry birds.
I was the outsourced designer of the project. I designed the storyboard and help them created the game UI elements (including the backgrounds, game items, icons, etc), app logo, banners, characters, animes.
Character & Storyboard Design
A little comic and an anime video introducing the background story of the game. The whole game style was cheerful, cartoonish, and playful. The final results were required to be presented based on vector illustrations. Thus my process is to draft and then trace the draft lines in Corel Draw. Before it was just a pictured storyboard but my client seems to like it a lot and they decide to spend some extra expenses to anime it.
Character Expressions design-to-render examples
Game UI Design
The development environment of the game was back in 2016 when the iOS6 still alive. Back then, flat icons were not yet popular. So the game UI elements were designed in shaded, bulk, and volume styles. So the Ui, icon, logo design kept this feature.
iOS 6 icons
GAME icon designs
Different GAME logo styles tested on game home screen
Different colors of GAME logo tested on game website
I had tried different styles of logos for the game, and we finally decided to use the one with shades, with cyan blue & light orange as our logo.
Tests on iOS 6 screen
Final Release example
The game finally launched at Jan, 2017. You can download and play with it on Google Play and iOS system. It was really great to see the characters run in real and the logo, icons interact with players. All the things were brought to life—an impressive achievement by the whole team. Now 5 years have passed, this old game is not available anymore but I had a great time playing with this project.